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Science & Evidence

Root & Pulse content should separate what is well supported, what is promising, and what still needs more evidence.

Evidence levels

  • Strong: supported by recognised nutrient functions, established use, or multiple high-quality human studies.
  • Moderate: supported by some human evidence, but with limits in population, dosage, or consistency.
  • Early: interesting but not enough to make strong customer-facing claims.

Compliance principle

Product and marketing copy should avoid disease-treatment claims and should not exaggerate what a supplement can do. UK and GB authorised health-claim wording should guide product benefit language.

Useful next steps

Root & Pulse educational content is for general information only and is not medical advice. Always read product labels and speak with a qualified professional if you are pregnant, breastfeeding, taking medication, or managing a health condition.

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